April 2020 - Head of Off Trade Sales - Armit Wines (Home-Based)

Competitive Salary, up 20% Bonus, Car Allowance, plus other benefits.   Immediate start.


Full Job Description

April 2020 - Head of Off Trade Sales - Armit Wines (Home-Based)


The role of Head of Off Trade Sales will create and implement all sales initiatives in all Off Trade Channels as identified by the business. Delivering the commercial objectives of the business within the agreed budgets and hit sales targets and supplier expectations.

The role will identify new opportunities across various key categories acting as the key conduit to market for all off trade activity. Ensuring there is a coherent plan from the creation to delivery of sales activity and promotions alongside our annual sales calendar, with relevant and realistic initiatives in place.
Working closely with all other line managers, Financial controller, Operations and Replenishment Managers, other members of the sales team, Suppliers and directly with the Managing Director.

Responsible for the direct management of the regional sales team and their own development. Ensuring the regional strategy is established and executed to delivery to compliment the wider Off Trade offering.
Develop reports and analyse industry data and trends adapting plans to incorporate insights. Working with Armit’s CRM outsourcing company to deliver, sales campaigns, offers and agreed sales opportunities.

The ideal candidate will be flexible in their approach to working, thorough and organised in their approach with excellent interpersonal and communication skills. An advocate for Armit Wines with a strong commercial appreciation. The successful candidate must have had exposure/experience of to selling wine to Majestic and Waitrose, this is extremely important.


1. High level of sales experience, ideally in the drinks trade, with off-trade experience essential.
2. Minimum 5 years’ experience in senior sales field specifically with Majestic and Waitrose preferred.
3. Excellent verbal and written skills & digital know-how. Fluent English
4. WSET qualifications and wine enthusiasm


1. Autonomy, self-discipline & organisational skills, a real self-starter
2. Integrity and confidentiality
3. Strong negotiation skills
4. Communicative
5. Commercial and analytical, numeracy a must

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April 2020 - Senior Wine Buyer - Enotria & Coe (Home-based)

Competitive Salary, Bonus, plus other benefits. Start Date TBC. Applications Open Now


Full Job Description

April 2020 - Senior Wine Buyer - Enotria & Coe (Home-based)

Senior Wine Buyer

(Australia, NZ, South Africa & Bulk Sourcing)

Location: Park Royal, London (Flexible)

Due to current COVID19 pandemic the start date of this role is not yet confirmed but we are actively looking to engage prospective candidates with a few to beginning conversations and holding video interviews.

Overview of Role

The Buyer will be the first point of contact for the suppliers within the designated categories and will be responsible for all negotiations, purchasing, stock control and quality of products as well as liaising with brand management on communication, marketing and PR activity.

Working in the Wine Buying team of 8, the role reports to the Director of Buying, and will have 3 direct reports, Commercial Buyer, Junior Buyer and Data Administrator.

On an ongoing basis the Buyer has full responsibility for:

  • Liaising in a timely manner with internal and external stakeholders
  • Securing allocations and minimising stock holding/purchase liability
  • Achieving the most advantageous payment terms and pricing
  • Obtaining marketing contributions/free stock
  • Ensuring that optimum quality is a priority factor in the purchasing strategy
  • Pursuing new opportunities to represent new prestigious wineries
  • Accountable for the sourcing of all bulk / own label wines with the support of Commercial Buying Manager

Duties & Responsibilities

Price and terms negotiation

  • When negotiating pricing, to use knowledge of UK market and locality of supplier as a framework and ensure competitive pricing for Enotria&Coe.
  • In each negotiation opportunity, secure maximum amount of promotional support in terms of marketing contributions; materials; free of charge goods and extended payment terms, as well as allocation of stock.
  • In addition to the natural 12-month cycle for price and terms negotiation, to revert to suppliers when appropriate to negotiate extra support, for example, to overcome adverse market conditions; adjust for exchange rate variations and/or provide additional support for specific tastings, events, and customer listings.
  • In conjunction with the Director of Buying and where appropriate, negotiate distribution contracts.
  • Establish supplier service level performance expectations and monitor accordingly.

Marketing and PR

  • Liaise with the Marketing team planning and organising UK market visits of suppliers and visits to suppliers by journalists, customers and sales team.
  • Ensure the Marketing team are kept informed with regard to any budgets, contributions and/or specific marketing activity.
  • Implement and monitor FOC and marketing income.
  • In conjunction with the Marketing team, ensure that suppliers are kept informed of marketing and promotional activity and that information relating to sales performance before, during and after any marketing activity/trip/visit is communicated to the supplier.
  • Work with the marketing team to agree wines to be shown at the various events, competitions, exhibitions and tastings throughout the year and ensure suitable samples are received in good time.
  • Work with the rest of the Buying and Marketing teams in the production of annual price list within deadlines.

‘Category supplier by proxy’

  • Act as category supplier by proxy in the UK market by assisting in sell-through. This may involve, among other activity, accompanying the sales team in the market.
  • Provide additional product knowledge and sales support where appropriate in conjunction with Marketing for the category.

Quality Control

  • Participate in weekly quality control tastings.
  • Carry out ad-hoc quality control tastings.
  • Be responsible for any product recall in accordance with the company Serious Incident Management Procedure.
  • Deal promptly with any quality issues with the suppliers and ensure in all such dealings that all costs are re-invoiced to the supplier.
  • Regularly re-claim the cost of any returns.
  • Ensure technical specifications are obtained.
  • Agree, establish and monitor a strict product and quality specification across all wines.

Stock Control

  • Maintain good, close working relationships with the Supply Chain Director and Supply Chain team.
  • Ensure that all relevant data for all wines in the category is received from suppliers and communicated to the Supply Chain team.
  • Ensure reserves are held at source when necessary and monitor these ‘floor-stock’ levels.
  • React quickly to any unforeseen volume movements – minimising financial and supply risk.
  • Ensure that the Supply Chain team are kept informed of all issues relating to stock control including but not limited to, lead times, production schedules, bottling line limitations and any relevant production or dry packaging issues.
  • In the course of regular range review, identify any slow moving or overstocked products and initiate appropriate action to remedy this (e.g. bin-end, promotion, special price or return to supplier).

Communication relating to suppliers and wines

  • Communicate internally and to the customers any changes to vintages and labels; any out of stock/replacement situations and generally any changes to the published portfolio.
  • Take full responsibility for information communicated in Company price lists, including supplementary and bin-end lists.
  • Ensure that the company website is fully up to date and accurate with all supplier and wine information.

Market Information

  • Ensure that the suppliers and all other interested parties are kept informed of market data. This to include market share; growth and decline of countries, regions, wine styles, grape varieties, retail and trade selling prices and competitor activity.
  • Provide suppliers with appropriate sales data, line by line, key new listings, relevant PR and Marketing activity. This will be a constant flow of information and should include assessment of annual plans/terms.
  • Monitor sales on a regular basis to identify key performing or underperforming lines and report on how this compares to the UK market.

New Product Development

  • In conjunction with the Director of Buying, and in line with the Buying strategy, drive new product development.
  • Ensure that the market potential of all new products is fully researched and that the style, packaging and format are designed to put Enotria&Coe in a market leading position.
  • Deal with all the technical aspects of selection and supply.
  • Review, on an ongoing basis, the stylistic trends of the wines and make recommendations as appropriate.
  • Guide suppliers towards production of appropriate styles (by customer, market sector, variety).
  • Attend wine trade events in order to maintain alternative supplier relationships and to enhance market awareness.

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April 2020 - UK Sales Manager (Spirits)

£55k – £70k annual salary, Bonus, plus other benefits. Start Date TBC. Applications Open Now


Full Job Description


April 2020 - UK Sales Manager (Spirits)

One of our clients is a large spirits brand owner and distributor.  They are looking for a UK Sales Manager to run a team of 10 across the UK.  This team covers all the customer sub-sectors: on-trade, off-trade, convenience, wholesale, specialist retail.  This person would be responsible for shaping and strategically leading the team.

Key touch points for this person:  significant experience in leading and strategically shaping a  team, experience across a number of sectors but most importantly off-trade and multiple retail.

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